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Fully finetuning foundation language models (LMs) with billions of parameters is often impractical due to high computational costs, memory requirements, and the risk of overfitting. Although methods like low-rank adapters help address these challenges by adding small trainable modules to the frozen LM, they also increase memory usage and do not reduce inference latency. We uncover an intriguing phenomenon: sparsifying specific model rows and columns enables efficient task adaptation without requiring weight tuning. We propose a scheme for effective finetuning via sparsification using training stochastic gates, which requires minimal trainable parameters, reduces inference time, and removes 20--40\% of model parameters without significant accuracy loss. Empirical results show it outperforms recent finetuning baselines in efficiency and performance. Additionally, we provide theoretical guarantees for the convergence of this stochastic gating process, and show that our method admits a simpler and better-conditioned optimization landscape compared to LoRA. Our results highlight sparsity as a compelling mechanism for task-specific adaptation in LMs.